The world’s favorite white spirit is upping its flavor and marketing game. From incorporating a savory zing to adopting a sense of terroir into the marketing plan—particularly in the New World—many of the flavor profile trends are changing for vodka.
Strawberry, rose, and cucumber seems to be some of the top flavors in the new elixirs and our collection has them all.
Most vodka goes through multiple distillations in column stills and is filtered through charcoal to obtain the neutral characteristics desired. The charcoal filtration contributes the most to the vodka's neutrality. The source of the water used during distillation and blending is a key component to the vodka's flavor profile. Flavored vodkas can have sugar added and must list the flavoring listed on the label.